DRM-Free iTunes goes Live

Over the last few days Metue has posted speculation about a DRM-Free iTunes launch and what it might include. All signs pointed to it being imminent, and it in fact, was. iTunes Plus, Apple’s name for higher quality, digital rights management free music officially launched today. A full press release is available on Apple’s website.

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Top 10 Beatles Songs For an Apple announcement?

Yesterdays post about Apple, iTunes and speculation about the up coming release of DRM-Free music was popular and got a lot of hits. 

Apple has a tendency for showy announcements so I’ve predicted that DRM-Free songs will be released on iTunes in a  high profile way (speculatively alongside the iPhone launch, and with the announcement of the availability of the Beatles catalog being released too)

That got me thinking.  Beatles song Lovely Rita played during a prior iPhone announcement.  If my guess is right, what Beatles song will play next?  If any Beatles song will play in the background during an announcement of DRM-Free music, the launch of the iPhone, or roll out of the Beatles songbook to the digital domain, what would it be. 

With so many classic songs, and obscure ones, out there, the choices are many. 

The email lines are open for an impromptu poll. I’ve created an email account for just this at beatlespoll@metue.com  Send a message, or a leave a comment on the site (If your comment doesn’t post immediately, don’t worry. First time posts are moderated to prevent spam).

metue top ten

  10. Rocky Raccoon

  9. Dear Prudence

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DRM-Free iTunes Launch?

The distribution of Digital Rights Management Free ("DRM-Free") music has been the subject of much debate, and high hopes over the last few months. Many, including me, believe requiring the inclusion of DRM protections on music downloads hinders online music sales, is built on faulty logic, and ultimately, ends up hurting the music industry.

itunes unlockingIn February, Apple’s CEO, Steve Jobs, in a detailed essay explained his position and openly called for DRM-FREE music to be made available by the labels. Inspired by his speech, Metue also ran an article on the seeming paradox in the industry; specifically the contradiction between offering 90% of music DRM free (CD’s) and 10% restricted (Online Music).

In early April, two months later, EMI, one of the "Big Four" Record companies, answered Mr. Jobs call and broke ranks to announce that it would allow higher quality DRM-Free songs to be sold side by side with the already encoded songs on iTunes. (EMI, which is currently in the process of going private, has also since announced a similar deal with Amazon for their upcoming music store.)

Now almost June, another two months later after EMI’s announcement, Apple news website MACNN, has run an article citing sources familiar with negotiations, that a launch of EMI’s catalog of DRM Free music is finally ready and imminent. According to the post, the time lapse since the announcement was necessary to encode and host the entire catalog so that it could be launched completely, in its entirety, rather than gradually. The article also states that it was only last week that the contracts were finalize.

Given the significance of DRM Free music to Apple, and its leader’s open position on it, I wouldn’t expect a quiet roll out so I’m betting against something this week. Click to Read More

Did the Internet Kill The Video Star: Is the TV Music Video Dead?

With the words “Ladies and gentlemen, rock and roll,” so began MTV in August 1981.  Moments later, the video for Video Killed the Radio Star aired.  It was the first music video shown on Music Television (MTV).  Now, more than 25 years later, I wonder, as the song goes, was there a “day the music died”…. can someone tell me, has the internet “Killed the Video Star?”

mtv When MTV first hit the airwaves in 1981 it was revolutionary, edgy…. borderline counter culture… It was the dream alchemy to capture the attention of its twelve to twenty-five year old target audience. 

For its first 6 years, using a format somewhat adapted from Top 40 radio, MTV carried almost exclusively music videos – most a similar kind of somewhat crude, rough around the edges, under-produced material to that which now litter the pages of Internet video networks.  The grainy concert clips, the saucy, crude displays, they were the antithesis of the rest of broadcast TV.  That was part of why they were adored and appreciated: They were new, they were different, and they were bold.

Eventually, as the MTV brand grew and globalized, siblings were brought to the family in the form of new channels and new kinds of programming.  Like an older child, slightly neglected because of the needs of its baby brothers and sisters, the music video moved to a place of less prominence. 

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Amazon Gets Brilliant: audiobook publisher bought for undisclosed terms

In a move hinting that Amazon may be interested in offering more than just music at its soon to be launched online music store, Amazon has acquired the nations largest independent audio-book publisher Brilliance Audio.  The terms of the deal weren’t disclosed.

Brilliance, which was founded in the 1980s and is based in Michigan, publishes audio titles from best selling authors ranging from Deeprak Chopra to Ken Follett. Brilliance releases twelve to fifteen audio-books a month in MP3 format on CD or for digital downloads.  Amazon currently offers about 100k audio-book titles, approximately one thousand of which come from Brilliance.

In acquiring Brilliance, Amazon will be in a position to leverage its publishing relationships (as well as its own in- house efforts) to expand the availability of the audio book format to a much larger range of titles. Click to Read More

Pandora expands to Sprint and Sonos

Oakland, California, based Pandora Media, a free Internet-based radio service is partnering with Sprint Nextel to offer a personalized streaming radio service to Sprint Nextel mobile phone users.  Beginning today, the new service will be available for free for the first 30 days of use; it will then be a $2.99 a month add-on fee to Sprint data plans (which require plans with a cost equal to a minimum payment of another $15 a month.

sonos sprint pandoraThe Pandora service, which will be offered through a new web interface specifically for mobile customers, will also be available on the Sonos Music System, a wireless home music system gaining rave reviews from gadget freaks around the globe.  (Sonos is kind of like a cross between an iPod and a remote control.  It wirelessly streams your music collection from up to 16 computers or storage devices (including MP3 players) to Sonos receivers which can be placed around your house and connected to speakers or stereos. Each Sonos "Zone" receiver can play music independent of the others).  For Sonos, Pandora will also offer a 30 day trial and a similar subscription fee.

Pandora bills itself as a personalized (or semi-personalized) Internet radio service.  Unlike their competitors, including Last.fm and others, Pandora has created detailed indexes of their available songs based on a range of musical criteria (almost 400 attributes). The call it the Music Genome Project. These criteria are noted for songs you like, as are your listening habits. From the data that provides, Pandora streams to you a play list of music custom tailored for you, the individual listener.

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Amazon to sell MP3s: DRM-Free

Confirming a widely reported rumor, web retailing giant Amazon today announced it would be entering the music-download market; and notably it will be doing it without Digital Rights Management (DRM) restrictions attached to the music. 

amzn musicThe removal of DRM technologies is a significant breakthrough for online music retailers.   Earlier this year, Apple’s CEO raised questions of DRM’s benefits in an open letter (more info here and here). And shortly after, announced a deal with EMI to offer music without DRM. 

In a statement Amazon’s CEO Jeff Bezos said “Our MP3 only strategy means that all music that customers buy on Amazon is always DRM-free and plays on any device.”

Absent DRM restrictions all of the songs sold at Amazon will play on any MP3 player; a move that will make a consumers choice of which MP3 player to buy more a factor of price and features rather than the music catalog available to them.

The Amazon music store will be launched later this year. Record label EMI, which was the first label to break ranks with the music industry and offer its music without copyright protections, is the first label to join Amazon.  Warner Music and Vivendi’s Universal Music group are reported to still be experimenting on their own with DRM-Free offers and may or may not participate in DRM-Free marketplaces like Amazon’s.

The launch of Amazon’s service is expected in time for holiday buying – and may well be marketed with promotions to sell MP3 players at that time.  Amazon is saying 12,000 labels representing millions of songs will be available.  At this time, which labels are included has not been disclosed.

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