The WB went off the air and became the CW but it may be reborn online as a new website for Warner Brothers

WB TV Reborn Online?

Seth Gilbert, 03-7-2008

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wb online The WB Network catered to youth audiences from 1995 to 2006. The upstart TV Network then joined with UPN to form the CW. Now, according to aMediaweek report that cites “unidentified sources” the old WB may be on its way back again, only with an exception: it will be online.

Though there is no official report, the former home of Buffy the Vampire Slayer, Smallville and the Gillmore Girls may be reborn as an online video portal targeting women between the ages of 12 and 34.

So far, few facts have surfaced. One rumor suggests the WB expanding online TV site could become something like News Corp & NBC’s Hulu joint venture. Other speculation is that Warner Brothers is looking to build a number of branded websites to expand their current online presence and house their deep content portfolio and that these channels could also be home to original web-video shorts. By that theory, a WB TV site would be home to the TV channel’s back catalog and be just one of many.

For now there is no official word but Warner Brother’s turns 85 years old in April. At least fifty newly restored movies are expected to be released on DVD for the first time as part of that celebration. News about online activities including WB Online, and Warner Brother’s home grown animation site, T-Works, may be released then as well.

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WB TV Reborn Online?

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