Fox seeing bright, Brightcove
Cambridge, Ma based Internet TV and syndication service Brightcove announced it has signed a definitive agreement to become the video platform for Fox Entertainment Group’s internet TV efforts.
Under the terms of the deal Fox broadcasting, FX and its other channels will begun running programming and hosting ad-supported channels on Brightcove’s technology platform. Additionally, Brightcove’s services will allow FEG properties to manage the syndication of their programming to website affiliates and promotion their content with social media features.
While Brightcove also has a limited relationship with CBS, the New York Times, MTV Networks, and other media properties, this will be the first deal where they will act as the sole network provider for a major network.
The deal is a significant milestone for Brightcove, and arguably the company’s most significant news to date, besting even its nearly $60m private placement in January.
